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8 Instagram Post Ideas For Business To Spice Up Your Account

instagram Dec 14, 2022

It’s difficult to run an Instagram brand account. It’s a constant juggling act to publish at the right moment, interact immediately, and think of fresh ideas to beat the algorithm. You don’t have to change what is working for you, but it’s always a good idea to experiment with some new Instagram posts and Stories if you need a little additional inspiration to rev up your strategy. In this blog, we’ll discuss Instagram post ideas for your business account more interesting. We’ll also provide some examples for your better understanding. So read on and get inspired!

Instagram post ideas for your business account 

1. The backstory of your brand

Are you looking to add a personal touch to your brand? Are you looking to boost Instagram post ideas for business? If so, sharing the backstory of your brand on Instagram is a great way to do it. Your customers and followers will appreciate getting to know the story behind your brand. And what better way to tell your story than through the visual medium of Instagram?

People love stories, and by sharing the story of your brand, you can connect with your audience in a deeper, more meaningful way. It also helps humanize your brand and make it more relatable.

2. Post your interview

Have you ever done an interview and wished you could have done it in front of a larger audience? Well, now you can! Posting your interview on Instagram is a great way to get more engagement and reach a larger audience. Here are a few tips to help you make the most of your interview post:

  • Keep it short and sweet: No one wants to watch a long, drawn-out interview. 
  • Use relevant hashtags: Hashtags are a great way to reach more people and get more engagement.
  • Engage with your audience: Ask your followers questions and encourage them to comment with their thoughts. 
  • Use video: Videos are more engaging than photos or text posts. If you can, do your interview in front of a live audience or record it as a video.

By following these tips, you can maximize your chances of success when you post your interview on Instagram. So go out there and start engaging with your audience!

3. Share your product teasers

As a business owner, you always want to generate excitement and interest around your products. And what better way to do that than to share product teasers on your Instagram account? This is a great way to get your followers engaged and excited about what’s to come. Plus, it’s a great way to build up anticipation for an upcoming launch or event. When sharing product teasers on Instagram, make sure to use high-quality images and videos. This will capture your followers’ attention and make them more likely to pay attention to your products.

4. Conduct a flash sale

Looking to give your Instagram followers a little something extra? Why not conduct a flash sale? Flash sales are a great way to clean out old inventory. They also create a sense of urgency and can help you boost your Instagram following.

Here’s how to conduct a flash sale on Instagram:

  • Decide what you’re going to sell.
  • Choose a date and time for your sale.
  • Create a post on Instagram promoting your sale.
  • Make sure to use relevant hashtags, as this will help more people find your sale.
  • Provide a link to your sale in your bio.
  • Offer a discount code for your followers.
  • Give your followers a time limit to use the discount code.
  • Sit back and watch the orders come in! 

5. Organize an interesting Instagram giveaway contest

Organizing an interesting Instagram giveaway contest can be great Instagram post ideas for businesses. Here are a few tips to help you get started:

  • Choose a prize that will capture your target audience’s attention.
  • Create engaging contest rules that will encourage people to participate.
  • Use attractive visuals to promote your contest.
  • Make it easy for people to enter your contest by providing clear instructions.
  • Keep your contest running for a reasonable amount of time to give people a chance to enter.

6. Write a caption before finding the photo

I’m sure we’ve all been there – you see a really awesome photo and you want to share it with your followers, but your photo can’t reach a wide range of audience. It’s frustrating, but luckily there are a few things you can do to try and track it down.  First, try searching for keywords in the caption then search the relevant hashtags for photos for better reach.

7. Combine a photo essay with a link in your bio

If you’re looking to make your Instagram account more than just a collection of pretty pictures, why not try combining a photo essay with a link in your bio? This can be a great way to share your work with a wider audience and get people interested in what you do.

To get started, simply choose a topic that you’re passionate about and start taking some photos. Once you’ve got a good selection, start writing some captions to go along with them. These can be serious or funny, but make sure they’re interesting and engaging.

Once you’ve got your photo essay all ready to go, post it on your Instagram account and include a link to your website or blog in your bio. This way, people who are interested in your work can easily find out more about you and what you do.

So, if you’re looking to add some depth to your Instagram account, give this method a try. It’s a great way to share your work with the world and get people interested in what you do.

8. Reviews, References, and Testimonials

If you’re looking to build up your Instagram following, one great way to do so is by sharing reviews, references, and testimonials from your past clients. This will not only show potential new clients that you’re credible and trustworthy, but it will also help you to build up a rapport with your audience. When sharing reviews, references, and testimonials on Instagram, be sure to tag the relevant accounts so that your content gets seen by more people. And, as always, be sure to use high-quality images that are visually appealing.

If you’re not sure how to get started, take a look at some of the examples below. With a little creativity, you can easily turn your Instagram into a powerful marketing tool.

Example 1:

If you’re a photographer, you can share a before-and-after shot of one of your clients. Be sure to tag the client in the photo and include a testimonial from them in the caption.

Example 2:

If you’re a makeup artist, you can share a photo of your work with a before-and-after shot of the client. Again, be sure to tag the client in the photo and include a testimonial in the caption.

With the new Instagram algorithm, it can be hard to come up with fresh and engaging post ideas. We've compiled 8 post ideas to help you get started. Use Stories, posts, and IGTV to create a variety of content, and always try out new post ideas to keep your brand fresh. Try to Mix up your content types to keep your followers engaged but Don't stick to one content type just because it's what you're used to. And don't be afraid to try the above ideas. 

With the new Instagram algorithm, it can be hard to come up with fresh and engaging post ideas. We've compiled 8 post ideas to help you get started. Use Stories, posts, and IGTV to create a variety of content, and always try out new post ideas to keep your brand fresh. Try to Mix up your content types to keep your followers engaged but Don't stick to one content type just because it's what you're used to. And don't be afraid to try the above ideas. 

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