Top Digital Products You Can Sell Online Today

In today’s fast-changing digital economy, selling digital products has become one of the smartest ways to build sustainable online income. Unlike physical products, digital products don’t require inventory, packaging, or shipping. Once you create them, you can sell them repeatedly with minimal extra work.

Whether you're a freelancer, content creator, coach, or small business owner, launching your own digital product line is a low-risk, high-reward strategy. If you’ve ever wondered what types of digital products are popular right now — and how to get started — this guide breaks down the top digital products you can sell online today and how they can help you build passive income.

1. E-books and Digital Guides 📚

E-books are one of the oldest and most trusted forms of digital products. They are easy to create, distribute, and scale. Whether you write a how-to guide, a niche-focused manual, or a collection of insights, e-books are a fantastic entry point.

Why E-books Work:

• Low production costs — You can write, design, and publish with minimal tools.
• Evergreen content potential — Once launched, it can keep generating income for years.
• Perfect for thought leadership — Ideal for coaches, consultants, and educators.

👉 Pro Tip: Use tools like Canva, Google Docs, or Notion to design polished, attractive e-books even without a graphic design background.

2. Online Courses and Workshops 🎓

The online education industry is booming. People want to learn new skills at their own pace, from anywhere. If you have expertise in a specific area, creating an online course is one of the most profitable digital product ideas.

Benefits of Selling Online Courses:

• You can charge premium prices depending on your niche.
• Courses position you as an authority in your field.
• They can be automated with course platforms, reducing manual work.

Popular platforms include Teachable, Thinkific, Podia, and Gumroad. You can also run live workshops for added interaction and then repurpose those recordings into evergreen content.

3. Templates and Digital Planners 📋

In today’s productivity-driven culture, digital planners, Notion templates, Excel sheets, and Canva templates are in huge demand. Entrepreneurs and creators want ready-to-use tools that save time and help them stay organized.

These products are quick to create, and once you’ve uploaded them to platforms like Etsy, Gumroad, or your own website, they can generate passive income on autopilot.

4. Stock Photos, Graphics, and Design Assets 🎨

If you’re a photographer, designer, or illustrator, creating stock visuals and design assets is a great digital product idea. Businesses, bloggers, and marketers constantly need high-quality visuals for their content.

Popular Assets Include:

• Stock photo bundles for blogs and social media
• Icon sets and illustrations
• Canva elements and backgrounds
• Infographic templates
• Fonts and typography packs

Once listed on marketplaces like Creative Market, Etsy, or Freepik Premium, these assets can reach thousands of potential buyers daily.

5. Membership Sites and Exclusive Communities 🌐

Instead of selling one-time products, consider building a membership site that offers recurring revenue. You can bundle multiple resources, training sessions, or exclusive content behind a paywall.

What You Can Offer in a Membership:

• Monthly training modules
• Group coaching sessions
• Exclusive templates or tools
• Private forums or communities for networking

Membership models work well for creators who want to build long-term relationships with their audience while earning recurring income.

6. Audio Products and Music 🎧

The audio content market is growing fast, thanks to podcasts, video production, and online courses. If you have audio editing skills or musical talent, you can sell products like:

• Background music tracks for videos
• Podcast intro/outro bundles
• Guided meditations
• Sound effects libraries
• Voiceover packages for creators

You can list them on Epidemic Sound, AudioJungle, or sell directly through your site for full control.

7. Software Tools and Automation Scripts ⚙️

For tech-savvy entrepreneurs, software products are one of the most scalable digital products. From Chrome extensions to WordPress plugins to automation scripts, there’s a growing market for tools that make work easier.

Once built, these tools can generate income through one-time purchases, subscription plans, or lifetime deals on platforms like AppSumo.

8. Printables and Stationery ✍️

Printable products are perfect for creators who love design but want to keep things simple. These include wall art, planners, stickers, and educational worksheets.

Benefits of Printables:

• No shipping required — users print them themselves.
• Low cost and easy to produce.
• High profit margins are once uploaded to a marketplace.

Popular platforms for selling printables include Etsy, Shopify, and Gumroad.

9. Digital Coaching Programs 🧠

Instead of selling your time hour by hour, you can package your expertise into structured coaching programs. These programs include pre-recorded videos, workbooks, and scheduled calls, allowing you to scale your impact.

Many coaches create signature programs that run over 4–12 weeks. These programs can be delivered live initially, then turned into evergreen products later.

10. NFTs and Digital Collectibles 🪙

Though the NFT space has cooled slightly, it still offers opportunities for creators who want to experiment with blockchain-based ownership. Artists, musicians, and designers can mint unique digital assets and sell them on platforms like OpenSea and Rarible.

NFTs are especially appealing to creators with a strong personal brand or community, offering unique perks like access to exclusive content or events.

How to Get Started Selling Digital Products

Here are some key steps to set up your digital product business successfully:

• ✅ Choose your niche based on your skills and audience demand.
• 🛍️ Pick a platform (Etsy, Gumroad, Shopify, or a course platform).
• ✨ Create high-quality content using accessible tools like Canva, Notion, or coding frameworks.
• 💳 Set up payment gateways like Stripe or PayPal for easy transactions.
• 📢 Promote your products on social media, Pinterest, email lists, and through collaborations.
• 🔁 Automate delivery so customers receive their digital products instantly after purchase.

Conclusion

The beauty of digital products lies in their scalability, low overhead, and global reach. You can create once and sell forever — building income streams that work even when you sleep. Whether you start with e-books, templates, courses, or software, the opportunities are endless.

If you’re ready to launch your digital product journey and want inspiration, tools, and step-by-step guidance, check out this curated Pinterest resource. It’s packed with ideas and actionable insights to help you start strong.

👉 Explore Top Digital Products You Can Sell Online Today on Pinterest