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How To Maximize Your Pinterest Business Account

pinterest Jan 07, 2023

If you're looking to take your Pinterest business account to the next level, there are a few things you can do to maximize its potential. First, make sure you're using all of Pinterest's features to its fullest extent. For example, use keywords in your profile and boards to help people find your content, and use Rich Pins to give your pins more information and increase their visibility. Additionally, be sure to engage with your followers and other pinners by commenting on pins and boards, and sharing other people's content. By following these tips, you can make the most of your Pinterest business account and see great results! 

How to register a business account on Pinterest

Looking to start promoting your business on Pinterest? Great news - you can now create a business account on Pinterest! Here's how:

  1. Go to and click "Create a business account."
  2. Enter your business name, and email address, and create a password.
  3. Confirm your account by clicking the link in the confirmation email that Pinterest will send you.
  4. Set up your business profile by adding your business name, website, logo, and a brief description of what you do.
  5. Start creating Pins and boards that showcase your products and services!

That's it - you're now ready to start promoting your business on Pinterest.

5 Best Ways To Maximize Pinterest Account

1. Make unique pins on Pinterest

If you want to get the most out of your Pinterest business account, one of the best things you can do is to create unique pins.

There are a few ways to go about doing this, but one of the easiest is to simply create a unique image for each pin. This can be done by adding text, graphics, or even just using a different color scheme for each pin.

Another way to create unique pins is to use different keywords for each one. This will help you to get more exposure for your pins, and it will also help you to target a specific audience.

Finally, you can also use different descriptions for each pin. This is a great way to get people to click through to your website or blog, and it can also help you to boost your search engine ranking.

By taking the time to create unique pins, you can really maximize the potential of your Pinterest business account. So get creative and start making some unique pins today!

2. The greatest moment to publish is when there is the most engagement

One of the best ways to maximize the potential of your Pinterest business account is to publish content when there is the most engagement. This means publishing during peak times when users are most active on the platform.

Knowing when to publish on Pinterest can be tricky, but there are some general guidelines you can follow. The best time to post on Pinterest is during the evening and on weekends. Saturday is the best day to post, with Sunday being a close second. The worst time to post on Pinterest is during the early morning hours.

Of course, these are just general guidelines and you should experiment to see what works best for your particular business and audience. The best way to find out when to publish is to try different times and see when you get the most engagement. Once you find the best time for your business, make sure to stick to that schedule as much as possible.

3. Improve your Pinterest profile.

If you want to make the most of your Pinterest business account, one of the best things you can do is to improve your Pinterest profile.

There are a few simple things you can do to make your profile more effective:

  • 1. Make sure your profile is complete. Fill out all the fields and upload a good profile picture.
  • 2. Use keywords in your profile. This will help people find you when they search for topics related to your business.
  • 3. Write a compelling bio. Tell people what you do and why they should follow you.
  • 4. Be active. Pin interesting content and interact with other users.

By following these tips, you can make your Pinterest profile more effective and attract more followers.

4. Create a successful content strategy.

There's no doubt that Pinterest is a powerful platform for businesses. With over 250 million monthly active users, it's a great way to reach new audiences and drive traffic to your website.

However, simply creating a Pinterest account and posting some images is not enough to guarantee success. In order to really make the most of Pinterest, you need to create a successful content strategy.

Here are some tips to help you get started:

  1. Pin high-quality images: This is self-explanatory, but it's worth repeating. Pinterest is all about visuals, so make sure the images you're sharing are high-quality and eye-catching.
  2. Pin often: The more active you are on Pinterest, the more likely you are to be seen by potential customers. aim to pin at least 10-15 times per day.
  3. Create boards that are visually appealing: Take some time to curate your boards so that they are visually appealing and easy to navigate. This will make people more likely to follow you and engage with your content.
  4. Write compelling descriptions: In addition to catchy images, you also need to write descriptions that will make people want to click through to your website or blog. Use keywords and hashtags to ensure your content is easily searchable.
  5. Promote your content elsewhere: Don't just rely on Pinterest to drive traffic to your website. Be sure to promote your content on other channels, such as your website, social media, and email newsletters.

By following these tips, you can create a successful content strategy that will help you maximize your Pinterest business account.

5. Add save buttons for Pinterest to your website.

Adding save buttons for Pinterest to your website will make it easy for visitors to your site to save your images to their Pinterest boards, and it can help to drive traffic and exposure to your business.

There are a few different ways to add save buttons to your website. One popular option is to use a WordPress plugin like the Pinterest Pin It Button. This plugin will automatically add a save button to every image on your website, making it easy for visitors to save your images.

Another option is to use HTML code to add a save button to your images. This is a bit more technical, but there are plenty of tutorials available online that can walk you through the process.

whichever method you choose, adding save buttons to your website is a great way to get more exposure and traffic from Pinterest. So if you're not already doing it, be sure to add save buttons to your site today!


In conclusion, to maximize your Pinterest business account's potential, use all of Pinterest's features effectively, engage with followers and fellow pinners, and create unique pins with diverse elements. Publish content during peak engagement times and continuously improve your profile. Develop a successful content strategy with high-quality images, consistent pinning, appealing boards, and compelling descriptions. Don't forget to add save buttons to your website for increased exposure. By following these steps, you can fully harness the power of Pinterest, expand your reach, and drive more traffic to your business, ultimately achieving greater success on the platform. Happy pinning and growing your business!

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